What does eSports currently need?

  (Edited: )

What form of business would you say eSports currently needs? Does eSports need more media attention, investments of money in general, etc.,? Being in the business of eSports would be an incredible experience, but I'd like my business to have a niche that someone hasn't really covered yet. I like the idea of innovating something new to help the future of eSports out. However I'd like to know more about eSports in general. Where do I start?